Monday 11 November 2013

New Target Audience

Our target audience for our music video Oceans by The Coasts is from 16-50 year olds and older. We want to relate our video to both genres as it is a song about falling in love and the genre of music is liked by both male and females. As it is 'Folk-Indy' music, an older audience base may become present as older people are into that type of music too. So saying that our target audience is from 16-50 year olds is just a rough number that we believe is true from our research into music popularity. To achieve a popular fan base from both male and female we will also be including both genders in our video. This will mean both genres will be able to relate to the emotions events and actions that are being shown on screen. 

Interests - These include things such as Festivals, Beach parties, Photography, Art, Reading, playing instruments and creative activities.
The Vaccines
The outfits worn by these artists have the same style that The Oceans wear

Two Door Cinema Club

Bombay Bicycle Club

Some similar artists are bands like Two Door Cinema Club, The Vaccines, Bombay Bicycle Club, Arctic Monkeys and Snow Patrol.

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