Sunday, 2 February 2014

Instagram Idea

Throughout our Video, Poster and Digipak you can see that we have incorporated the Social Networking site Instagram.

Instagram is a well known Photography Social Media App and Website. You are able to upload Photos and Videos which you can take on your Mobile Phone, or on the computer. These images and videos can then be viewed by your Followers, and everyone else who has an account.

The idea of using an Instagram Template over the vocal parts of our video when we are singing on the beach was thought of when we were piecing together our video. We realised that there were two or three clips which we wanted to use, but during filming the camera was turned portait rather than landscape which meant when it was added to the video they either looked weird and were the only potrait piece of footage, or we could have zoomed in about 60% which would ahve made the change in camera positioning not as visible but this cuts out most of the action and lip syncing which is being played out.

We then started thinking how we could wrap something around these certain video clips to hide the fact that they were potrait. We couldn't reshoot these scenes again because the weather wouldn't have been the same and it would look misplaced and unconventional.

If we were to include some way of showing our fans that we are promoting ourselves and our products then this could add to our star image and potentially gain us more fans and get our name more well known. We noticed that a lot of other bands and Music Artists used Social Media as a way of promoting themselves and allowing others to see into their life so they become interested in them and eventually their products.

Indy artsist are most renound for using Social Media a a gateway into the Music Industry, a few names have become well known and famous musicians through the use of Social Networks, such as Mackelmore who sung Thrift shop.

We decided we could create an account which would look like we are promoting ourselves and if we then added he Instagram template to our Video, around the clips which were filmed potrait we would then defeat the noticable change in camera positioning and would leave us a gap to then link all of our products together by using the idea of Photo Editing and the Instagram account in our digipack as well as poster.


I started with this template but realised it was the old template. I took the  middle image out and added a band shot image of Euan Tess and I.
 
I changed the name by making a text layer on Photoshop. I matched up the text until I found the correct font which matched Instagram's font type.
 
This the Band Image which I replaced the old Image with.
 
I then downloaded a picture of the new style template and deleted the inner Image. I added a band image in the top left corner. This is usually where the Profile Image goes. I even added in my name, and a location. This location was the same as the beach we filmed at. I created a name and accont for me, Euan and the main band. I named them 'CharlieTheCoasts' EuanTheCoasts' and 'TheCoasts' i changed the templat on the video to Euan's account template so that fans and followers realised this was on Euan's profile, and that my video was on my seperate account. On the Digipak template I changed the Instagram account template to 'theCoasts' so that all of the templates were seperate and for seprat accounts. This is to show fans and the public that we all have seperate accounts and that our accounts are linked to the video and products which we are creating for our new CD, Oceans.
 


No comments:

Post a Comment